That sounds like the most fantastic news, doesn't it? To imagine that any one person can acquire the exclusive rights to market oxygen to humanity, that gives me what... a monopoly of 6 billion clients?
As extreme as it might sound, I actually do have the exclusive rights to market oxygen to mankind ... well something to that effect. The whole concept that each one of us has a unique purpose to fulfil on earth literaly translates that we each have something that nobody else has to offer to the rest of the world. It can be further deduced that if the rest of the world didn't need what we exclusively have to offer, we wouldn't be here.

Build a business around your purpose and get ready for six billion customers.
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